Content Activation & OCE Manager [Temporary]

Key Responsibilities

Content Activation Excellence

·        Define and maintain standards, processes and ways of working for content activation.

·        Ensure content is prepared for deployment across platforms such as CRM/Veeva Vault, Drupal and marketing automation solutions.

·        Drive consistency, quality and compliance across content activation activities.

·        Partner with cross-functional teams to maximize reuse of global content and accelerate execution.

Omnichannel Orchestration

·        Translate customer journeys into effective channel plans and engagement strategies.

·        Support the design and execution of omnichannel campaigns across field and digital channels.

·        Guide teams on best practices for channel orchestration, content deployment and customer engagement.

·        Monitor performance and identify opportunities to enhance customer experience.

Data-Driven Continuous Improvement

·        Establish governance and standards for content tagging and campaign execution.

·        Collaborate with data, analytics and technology teams to enable meaningful performance reporting.

·        Leverage insights to optimize customer journeys, channel effectiveness and content utilization.

Capability Building & Collaboration

·        Develop and deliver training and capability-building initiatives for key stakeholders.

·        Act as a trusted advisor to brand teams and functional leaders.

·        Drive adoption of omnichannel ways of working and continuous improvement across the organization.

What You'll Bring

Essential

·        Bachelor's degree in Business, Marketing, Life Sciences or a related field.

·        5+ years of experience in Commercial Excellence, Omnichannel Marketing, Marketing Operations or similar roles.

·        Strong understanding of customer engagement and digital channels.

·        Proven experience working with CRM/Veeva Vault, marketing automation and content management platforms.

·        Excellent stakeholder management and cross-functional collaboration skills.

·        Analytical mindset with the ability to translate data into actionable recommendations.

·        Fluent English.

Preferred

·        Experience within the pharmaceutical, healthcare or other highly regulated industries.

·        Proven track record in designing and executing omnichannel campaigns across field and digital channels.

·        Hands-on approach, with the ability to balance strategic thinking and day-to-day execution.

·        Experience driving adoption of new processes, technologies or ways of working in a cross-functional environment.

·        Familiarity with performance dashboards and reporting tools for customer engagement metrics.

Why Novartis?

Our purpose is to reimagine medicine to improve and extend people's lives. We are driven by curiosity, inspired by patients, and empowered to create innovative solutions that help people live longer and healthier lives.

At Novartis, you'll join a collaborative environment where you can grow your career, work on meaningful challenges, and contribute to transforming healthcare through innovation and digital excellence.

Join us and help shape the future of customer engagement.