Omnichannel Engagement Manager

ajor accountabilities:

• Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s)
• Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Identify market insights and opportunities through customer interactions, while scouting centers, key opinion leaders (KOLs), and opinion leaders (OLs) by disease within the assigned territory.
• Execute marketing activities at both central and regional levels, collaborating with Marketing and Medical teams to maximize impact and address specific needs for each patient segment.
• Monitor product performance and external environment using appropriate tools, taking corrective actions when necessary to achieve business objectives and ensure alignment with market dynamics.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt.
• Strong ability to design and orchestrate a full omnichannel engagement experience.
• Deliver exceptional customer experience through orchestrating the Omni-channels ‘customer engagements and delivering personalized content (Right message/content, Right channel, Right time) to address the customer needs within the specific customer journey.
• Experimenter for different engagement models, sharing feedback and insights and suggestions for improvement.
• Continuously assessing Customer Experience (CX) and promptly attending to Customer feedback and suggestions.
• In depth understanding of patient journey pains and gains.

Minimum Requirements:

• Bachelor's degree in any discipline.
• Minimum 3 years of experience in Sales or Marketing, preferably with experience in digital marketing or Customer Digital Engagement.

Commitment to Diversity & Inclusion
Novartis is an equal opportunity employer and take pride in maintaining a diverse environment. We do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, marital or veteran status, disability, or any other legally protected status. We are committed to building diverse teams, representatives of the patients and communities we serve, and we strive to create an inclusive workplace that cultivates bold innovation through collaboration and empower our people to unleash their full potential.