Summary
About the Role
Key Responsibilities:
- Transform business needs through data in designing best suitable marketing technologies
- Able to develop and complete end to end testing to implement the product
- Generate analysis to measure the performance of marketing channels and platforms to support decision-making
- Transform complex and granular data into actionable insights for product enablement
- Track ongoing outcomes, reports and manage priorities for marketing needs.
- Sharing findings with business teams through reports and presentations on a timely basis.
- Support data enablement for marketing products to ensure accurate tracking of user interactions.
- Collaborate with the data governance team to maintain data quality, governance and compliance.
Technical Skills:
- Marketing Tools: Google analytics, Marketing Intelligence, SFMC, Adobe analytics etc.
- Other Tools: Experience with tools like SQL, Excel, Python, Alteryx etc.
- Data Visualization: Skills in creating visual representations of data to convey insights using platforms like Excel, Looker Studio, Tableau, Qlik, or Power BI.
Qualifications:
- Bachelors in engineering or technology
- Strong understanding of technological tools in marketing and data analytics, enablement, and data collection methodologies.
- Familiarity with tools such as Google Analytics or Adobe Analytics, Google Cloud Platform (GCP), Salesforce Marketing Platform (SFMC), viz Aprimo, Widen etc. will be good to have
- Excellent problem-solving skills and attention to detail.
- Ability to work collaboratively in a team environment.
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
Benefits and Rewards: Learn about all the ways we’ll help you thrive personally and professionally.
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Accessibility and accommodation
Novartis is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to [email protected] and let us know the nature of your request and your contact information. Please include the job requisition number in your message.