Therapeutic Area Head, Hematology

Major accountabilities:

• Accountable for delivering the TA sales, market share, and profitability to meet or exceed budget targets.
• (Region/cluster/country) -Defines, develops and oversees short and long-term strategic marketing (and sales) plans in line with regional & global marketing strategy.
• Monitors market trends, sales and product performance, conducts regular reviews against plans and takes corrective action as required.
• Drives the growth of the TA by establishing growth plans for existing products, effectively manages their life cycle, successfully launches line extensions and new products; establishes and manages effective strategic partnerships.
• Defines, drives and oversees the launch planning and execution of upcoming key launches by ensuring seamless cross-functional and (as applicable) cross-divisional collaboration.
• Supports strategic portfolio development activities for the business.
• Works with the global, regional and country teams to support commercial assessments, new product development, forecasting, product in-licensing and lifecycle management.
• Develops and strengthens strategic relationships with customers (e.g. physicians, key accounts, specialty pharmacies, KOLs and payors) to support medical and commercial activities in alignment with compliance guidelines.
• Optimizes sales force performance and return on investment.
• Enhances sales force capabilities and continues to develop innovative commercial strategies to ensure success in an evolving healthcare environment.
• (Region/cluster/country) -Partners with other TAs heads and supports in the development of an agile, customer-led digital and customer solutions strategy which meets the evolving needs of the business, our customers and patients.
• Drives effective, tiered market support to interpret, localise and operationalise launch strategies and deliverables, acting as primary interface and escalation point for major IMI markets.
• Responsible for the budget and financial perfomance of the unit.
• (Region/cluster/country) -Ensures alignment to all Ethics, Risk & Compliance policies and manage key processes.
• Successfully lead the TA team, managing all people-management related processes (recruiting, performance management, coaching).
• Identifies and builds key capabilities, talent pipeline and ensure proper development of assigned people.
• Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt -Distribution of marketing samples (where applicable)

Key performance indicators:

• BU revenue and revenue growth, market share and market share growth, profitability -Operational Excellence -Our Voice survey, D&I KPIs, Capability development, Succession plans strength, High profile turnover

Minimum Requirements:
Work Experience:

• P&L or Unit Accountability.
• People Leadership.

Skills:

• Agility.
• Asset Management.
• Business Development.
• Business Strategy.
• Commercial Excellence.
• Cross-Functional Collaboration.
• Customer Orientation.
• Digital Marketing.
• Go-To-Market Strategy.
• Healthcare Sector Understanding.
• Influencing Skills.
• Inspirational Leadership.
• Key Account Management.
• Market Access.
• Market Share.
• Market Trend.
• Marketing Strategy.
• Negotiation Skills.
• People Management.
• Priority Disease Areas Expertise.
• Product Launches.
• Product Lifecycle Management (Plm).
• Profit And Loss (P&L).
• Sales.
• Selling Skills.
• Stakeholder Engagement.
• Stakeholder Management.
• Strategic Partnerships.
• Value Propositions.

Languages :

• English.