Los Angeles
Football fans recently teamed up with Novartis and the Los Angeles Rams to put prostate health in the spotlight at a community event focused on awareness and early detection. Fans had access to free PSA blood tests provided by the Prostate Conditions Education Council (PCEC), along with educational resources designed to make conversations about prostate cancer and screening easier to start. Rams Legend Roland Williams joined the effort, rolling up his own sleeve for a PSA blood test and encouraging men to take charge of their health by speaking with a healthcare provider about screening. By bringing prostate health out of the doctor’s office and directly into the community, Novartis and the Rams helped make screening more approachable and part of the conversation, giving fans an opportunity to turn awareness into action.