393036BR
Feb 27, 2024
Hong Kong Special Administrative Region, China
About the Role
About the role:
We are keen to look for a Brand Manager to help us define product strategy in agreement with local management and global marketing department and implement supporting tactical plans and projects.
Key Responsibilities：
• Develop brand strategy, promotional campaigns and tactical plans within marketing budgets.
• Prepare content of Integrated Brand Teams and Launch Teams.
• Run market research programs & market insights for responsible brand and monitors /anticipates market development.
• Be responsible for execution, monitoring and analysis of the agreed tactical plans to ensure the growth of the brand(s).
• Lead the cross-functional local/regional brand Team, incl. coordination of Integrated Product Strategy Plan, and monitoring the execution of objectives.
• Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Identify area market insights and opportunity via customer interactions. Monitor product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives.Compliance with applicable policies, procedures, and other regulations.
We are keen to look for a Brand Manager to help us define product strategy in agreement with local management and global marketing department and implement supporting tactical plans and projects.
Key Responsibilities：
• Develop brand strategy, promotional campaigns and tactical plans within marketing budgets.
• Prepare content of Integrated Brand Teams and Launch Teams.
• Run market research programs & market insights for responsible brand and monitors /anticipates market development.
• Be responsible for execution, monitoring and analysis of the agreed tactical plans to ensure the growth of the brand(s).
• Lead the cross-functional local/regional brand Team, incl. coordination of Integrated Product Strategy Plan, and monitoring the execution of objectives.
• Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Identify area market insights and opportunity via customer interactions. Monitor product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives.Compliance with applicable policies, procedures, and other regulations.
Diversity & Inclusion / EEO
We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
Role Requirements
Essential Requirements:
• University graduate with life science background or related.
• Minimum 2 years’ product manager experience in pharmaceutical industry with proven track record
• Experience in renal therapeutic area is preferable.
• Demonstrate strong strategic analytical skill.
• Excellent communication & presentation skills.
• Ability to effectively collaborate and influence with cross functions.
• Excellent command of English and Chinese.
Why Novartis: Our purpose is to reimagine medicine to improve and extend people’s lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here: https://www.novartis.com/about/strategy/people-and-culture
https://www.novartis.com/about/strategy/people-and-culture
You’ll Receive: You can find everything you need to know about our benefits and rewards in the Novartis Life Handbook. https://www.novartis.com/careers/benefits-rewards
Commitment to Diversity and Inclusion / EEO:
Novartis is committed to building an outstanding, inclusive work environment and diverse team’s representative of the patients and communities we serve.
Accessibility and Accommodation:
Novartis is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to [email protected] and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, join the Novartis Network here: https://talentnetwork.novartis.com/network. You can follow us via Novartis Group Recruitment WeChat Official Account and Novartis Group WeChat Video Account.
• University graduate with life science background or related.
• Minimum 2 years’ product manager experience in pharmaceutical industry with proven track record
• Experience in renal therapeutic area is preferable.
• Demonstrate strong strategic analytical skill.
• Excellent communication & presentation skills.
• Ability to effectively collaborate and influence with cross functions.
• Excellent command of English and Chinese.
Why Novartis: Our purpose is to reimagine medicine to improve and extend people’s lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here: https://www.novartis.com/about/strategy/people-and-culture
https://www.novartis.com/about/strategy/people-and-culture
You’ll Receive: You can find everything you need to know about our benefits and rewards in the Novartis Life Handbook. https://www.novartis.com/careers/benefits-rewards
Commitment to Diversity and Inclusion / EEO:
Novartis is committed to building an outstanding, inclusive work environment and diverse team’s representative of the patients and communities we serve.
Accessibility and Accommodation:
Novartis is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to [email protected] and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, join the Novartis Network here: https://talentnetwork.novartis.com/network. You can follow us via Novartis Group Recruitment WeChat Official Account and Novartis Group WeChat Video Account.
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network
International
China IMI
Hong Kong Special Administrative Region, China
Hong Kong
NOVARTIS PHARMACEUTICALS (HK)
Marketing
Full Time
Regular
No
