Area Marketing Manager " >Area Marketing Manager


Job Description

18 million + Chinese patients benefit from Novartis products! In this job, on behalf of Novartis, you will transfer cutting-edge, professional pharmaceutical knowledge and optimized drug treatment programs to clinicians, thereby helping relevant patients to obtain more economical, safe and effective treatment and rehabilitation.

Your Responsibilities:

Your responsibilities include, but not limited to:

• Support brand strategy definition and C4 MPH plan
• Transit brand strategy to each regional marketing tactical plans and work out the regional marketing POA. Working together with sales team to develop sales PoA to ensure brand strategy execution.
• Design, manage, coordinate and evaluate brand tactical plans and category A&P budgets for Area activities
• Ensure high quality execution of agreed tactical plans and regional POA for Specialty activities
• Develop local speaker and maintain the constructive relationship to improve speaker’s preference and impact.
• Provide support to central marketing POA execution in region.
• Manages area category budgets for area activities.Ensure brand messages consistency . Coach and provide guidance to the staff to be compliant

Minimum Requirements

Greater China
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Area Marketing Manager

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