##  [The price of drugs should reflect the value they deliver](/news/in-the-news/price-drugs-should-reflect-value-they-deliver "The price of drugs should reflect the value they deliver") 

  

 

 Nov 10, 2016 

 

 

 

In Forbes commentary, Novartis CEO says industry should focus on outcomes for patients and healthcare systems.



[Read More](http://www.forbes.com/sites/sciencebiz/2016/11/01/why-the-approach-to-drug-pricing-has-to-change-now/#7dceaae22c1b)

 

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