341867BR
Mar 22, 2022
China

Job Description

50+!We are aiming to submit 50+ NDA applications in China during 2019-2023.

-Support with high quality timely marketing input from the market and implement tactical plans/projects in order to maximize the value of the brand(s) through life cycle management.
-To ensure the long-term presence of products portfolio at the pharmaceutical market accordance with the strategic goals.
-To identify the most effective market segments to promote products, the most promising target -To study medical and marketing information on products of the company to define their benefits, market share, positioning relatively to target groups of competitors, marketing promotion strategy in accordance to defined target groups.
-To study the socio-demographic characteristics of consumers, their needs, criteria & attitudes consumption patterns of strategic products. -To plan product promotion tactics, develop the scheme, forms, methods andtechnology of promotion (action plan, media plan), to implement theterms of the financial discipline in accordance with budget.
-To plan the supply and demand for products within the area of responsibility, create cycle plans, implementation and forecasts turnover (yearly marketing plan, rolling forecast, monthly secondary sales plan).
-Develop and organize events, create the planned level of distribution and systematic implementation of new products.
-Prioritize resources and activities towards the excellence and establish the appropriate processes and KPIs to execute and track, reporting progress and insights regularly to key stakeholders involved. Guarantee the same approach among the Customer Marketing team.
-Support Head of Marketing in building the annual budget and in management of the monthly financial forecasting of total investments -Reporting of technical complaints /adverse events /special case scenarios related to Novartis products within 24 hours of receipt -Distribution of marketing samples (where applicable )

Diversity & Inclusion / EEO

Novartis is committed to building an outstanding, inclusive work environment and diverse team’s representative of the patients and communities we serve.

Minimum Requirements

-People Leadership
-Operations Management and Execution Project Management
-Cross Cultural Experience
-Proven Ability to Develop trust-based relationships with key regional stakeholders
-English NA
ONCOLOGY
ONCOLOGY BU
China
Shanghai
Marketing
Full Time
Regular
No
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341867BR

Marketing Manager

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