Regional DTP Manager

328197BR
Sep 22, 2021
China

Job Description

18 million + Chinese patients benefit from Novartis products! In this job, on behalf of Novartis, you will deliver the most cutting-edge and professional pharmaceutical knowledge to clinicians, optimize the drug treatment plan, and then help patients get more economic, safe and effective treatment and rehabilitation
Your responsibilities include, but are not limited to:
• Develops brand strategy, promotional campaigns and tactical plans within marketing budgets Prepares content of Integrated Brand Teams and Launch Teams
• Runs market research programs & market insights for responsible brand and monitors /anticipates market development
• Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s)
• Lead the cross-functional local/regional brand Team, incl. coordination ofIntegrated Product Strategy Plan, and monitoring the execution of objectives. Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results. Identifies area market insights and opportunity via customer interactions
• Executes central marketing activities as well as regional initiated marketing activities
• Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives
• Compliance with applicable policies, procedures and other regulations

Diversity & Inclusion / EEO

诺华致力于打造一个卓越、包容的工作环境和多元化团队,代表我们服务的患者和社区。

Minimum Requirements

What you’ll bring to the role:
• Operations Management and Execution Project Management
• Cross Cultural Experience
• English


Why Novartis?
769 million lives were touched by Novartis medicines in 2020, and while we’re proud of this, we know there is so much more we could do to help improve and extend people’s lives.

We believe new insights, perspectives and ground-breaking solutions can be found at the intersection of medical science and digital innovation. That a diverse, equitable and inclusive environment inspires new ways of working.

We believe our potential can thrive and grow in an unbossed culture underpinned by integrity, curiosity and flexibility. And we can reinvent what's possible, when we collaborate with courage to aggressively and ambitiously tackle the world’s toughest medical challenges. Because the greatest risk in life, is the risk of never trying!

Imagine what you could do here at Novartis!

Commitment to Diversity & Inclusion:
Novartis is committed to building an outstanding, inclusive work environment and diverse team’s representative of the patients and communities we serve.

Join our Novartis network: If this role is not suitable to your experience or career goals but
you wish to stay connected to hear more about Novartis and our career opportunities, follow us via Novartis Group WeChat Recruitment Account.
ONCOLOGY
ONCOLOGY BU
China
成都
Marketing
全职
正式员工
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328197BR

Regional DTP Manager

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