Regional DTP Manager

328195BR
China

Job Description

18 million + Chinese patients benefit from Novartis products! In this job, on behalf of Novartis, you will deliver the most cutting-edge and professional pharmaceutical knowledge to clinicians, optimize the drug treatment plan, and then help patients get more economic, safe and effective treatment and rehabilitation
Your key responsibilities:
Your responsibilities include, but not limited to:
 Develops brand strategy, promotional campaigns and tactical plans within marketing budgets Prepares content of Integrated Brand Teams and Launch Teams
 Runs market research programs & market insights for responsible brand and monitors /anticipates market development
 Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s)
 Lead the cross-functional local/regional brand Team, incl. coordination ofIntegrated Product Strategy Plan, and monitoring the execution of objectives .Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
 Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results. Identifies area market insights and opportunity via customer interactions
 Executes central marketing activities as well as regional initiated marketing activities
 Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives
 Compliance with applicable policies, procedures and other regulations

Diversity & Inclusion / EEO

诺华致力于打造一个卓越、包容的工作环境和多元化团队,代表我们服务的患者和社区。

Minimum Requirements

诺华致力于打造一个卓越、包容的工作环境和多元化团队,代表我们服务的患者和社区。
ONCOLOGY
ONCOLOGY BU
China
郑州
Marketing
全职
正式员工
careers default image
328195BR

Regional DTP Manager

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