(Senior)Area Marketing Manager

Sep 09, 2021

Job Description

769 million Chinese patients benefit from Novartis products! In this job, on behalf of Novartis, you will transfer cutting-edge, professional pharmaceutical knowledge and optimized drug treatment programs to clinicians, thereby helping relevant patients to obtain more economical, safe and effective treatment and rehabilitation.

Your Responsibilities:

Your responsibilities include, but not limited to:

• Transit brand strategy to each regional marketing tactical plans and work out the regional marketing POA. Working together with sales team to develop sales PoA to ensure brand strategy execution.
• Design, manage, coordinate and evaluate brand tactical plans and category A&P budgets for Area activities
• Ensure high quality execution of agreed tactical plans and regional POA for Specialty activities
• Develop local speaker and maintain the constructive relationship to improve speaker’s preference and impact.
• Provide support to central marketing POA execution in region.
• Manages area category budgets for area activities .Ensure brand messages consistency .Coach and provide guidance to the staff to be compliant. Support brand strategy definition and C4 MPH plan
• Ensures that NP4 guidelines are fully respected in regional marketing driven activities. Coach and provide guidance to the staff to be compliant.

Minimum Requirements

Greater China

(Senior)Area Marketing Manager

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