Band Manager, Marketing (Neuroscience)

Oct 04, 2021

Job Description

Twenty-seven—that is the number of new innovative medicines that we have brought to market between 2018 and 2020.

Join our Neuroscience Marketing team where you will be responsible for developing, implementing operational plans which optimise profitability, market share and revenue growth for our brand(s) in the short and long term while leading internal and external stakeholder management.

Your key responsibilities:
Your responsibilities include, but are not limited to:
• Identify country-specific insights using market research, competitive intelligence, and understanding of disease areas.
• Understand the market dynamics, specifically customer insights, to ensure that the brand reflects unmet needs in local market
• Identify trends, opportunities and threats (worldwide and in key local markets) for a brand(s) and proposes corresponding measures.
• Provide country-specific insights to global brand plan, product positioning, pricing strategy and marketing plans.
• Identify opportunities for life cycle management, e.g. indications, formulations, packaging.
• Contribute to stakeholder mapping and ensures inclusion of educational tools in product plans.
• Contribute to Market Access strategy and operational plans.
• Optimize channel/promotional mix for a brand(s) through appropriate resource allocation that meets brand objectives and customer needs.
• Lead the marketing team for customer initiatives (e.g. promotional tools, public relations, internal product related communications).
• Manage brand finance and budgets, including appropriate management of brand resources.
• Act as brand champion to create focus and enthusiasm both internally and with external customers and agencies.

Minimum Requirements

What you’ll bring to the role:
• A University level (bachelors) degree; Marketing, Business Administration, Clinical Research, or related field.
• Japanese: Fluent (mother tongue) / English: Business level preferred
• 5-7 years of experience in field sales, related marketing services, brand management in pharmaceutical industry and/or medical activities.
• Communication skills with physicians with specialty
• Planning & creating promotional materials
• Business planning, analysis, management reporting skills
• Internal cross functional communication and leadership

Desirable requirements:
• TA experience is a plus
• MBA a plus.

Why Novartis?
769 million lives were touched by Novartis medicines in 2020, and while we’re proud of this, we know there is so much more we could do to help improve and extend people’s lives.
We believe new insights, perspectives and ground-breaking solutions can be found at the intersection of medical science and digital innovation. That a diverse, equitable and inclusive environment inspires new ways of working.
We believe our potential can thrive and grow in an unbossed culture underpinned by integrity, curiosity and flexibility. And we can reinvent what's possible, when we collaborate with courage to aggressively and ambitiously tackle the world’s toughest medical challenges. Because the greatest risk in life, is the risk of never trying!
Imagine what you could do here at Novartis!

Commitment to Diversity & Inclusion:
Novartis is committed to building an outstanding, inclusive work environment and diverse team’s representative of the patients and communities we serve.

Join our Novartis Network:
If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, join the Novartis Network here:
Full Time
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Band Manager, Marketing (Neuroscience)

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