Senior Product Manager (Ophthalmology)

Sep 01, 2021

Job Description

4! The 4 essential elements that shape our culture: Inspired. Curious. Unbossed. Integrity. Our mission is to discover new ways to improve and extend peoples’ lives. Your passion to build, execute business plans to meet the sales goals, develop effective professional business relationships with Healthcare Professionals will help the world understand what these medicines do, why they matter and how Novartis is striving to reimagine medicine.

As a Senior Product Manager, you will have the opportunity to define product strategy in agreement with local management and global marketing department and implement supporting tactical plans/projects.

Your Responsibilities:

Your responsibilities include, but not limited to:
• Develop brand strategy, promotional campaigns and tactical plans within marketing budgets. Prepare content of Integrated Brand Teams and Launch Teams
• Run market research programs & market insights for responsible brand and monitors /anticipates market development. Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s)
• Lead the cross-functional local/regional brand Team, incl. coordination of Integrated Product Strategy Plan, and monitor the execution of objectives
• Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results. Identify area market insights and opportunity via customer interactions
• Execute central marketing activities as well as regional initiated marketing activities.
• Monitor product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives
• Compliance with applicable policies, procedures and other regulations Demonstrate expertise in OCE and People Manager capability (Coaching and people development)

Minimum Requirements

Full Time

Senior Product Manager (Ophthalmology)

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