Director, Market Access Marketing – CRM: Metabolic

Oct 08, 2021

Job Description

In the next five years, Novartis Pharma expects up to 10 product launches, and if serving patients is your passion – this may be the place for you! The Managed Markets team is looking for focused, passionate, critical thinkers to shape how Novartis brings innovative therapies to the market and work towards patients having sustainable access to our medications. Today, patient access is one of the most important elements of the healthcare ecosystem, and our success translates directly to helping patients achieve their health objectives. Join us in this essential and exciting work, and make your contribution to the most talented Managed Markets team in the U.S.

The Director of Market Access Marketing, CRM - Metabolic is a key business partner for the CRM Franchise supporting commercialization of new metabolic products in the CRM portfolio, as well as the Market Access Strategy and Commercialization Team. This individual will be responsible for innovative development and implementation of pre-launch, launch and in-market access strategy and tactics into a continuously evolving managed care environment, clinical and economic value proposition and resource creation for Payor account management and contracting, budget and agency management, access insights to in-line and pipeline development, the empowerment of field pull-through and HCP access marketing.

The Director Market Access Marketing will directly support a CRM metabolic asset in development and will lead and support planning for the access launch for the brand with expected US revenues over $1B. The successful candidate will be a key leader within the Market Access Strategy and Commercialization Team.

Responsibilities will include but are not limited to:
• Become market expert and lead overall value proposition development to serve as a foundation for overall Payor account management and contracting, consisting but not limited to market, customer and competitive research, HEOR collaboration on value evidence, economic and budget modelling, working with consulting partners and internal insights.
• Serve as market access strategy lead for key meetings/presentations with strong collaboration and leadership across the franchise leadership team to integrate and accelerate market access strategy, resourcing and messaging for brand launch and growth.
• Lead in market access collaboration and align with managed market functions and customer segments including national and regional Payor account teams, patient services, health economics and outcomes research, account marketing team, pricing and contracting, insights & analytics, finance, etc...
• Agency management including a comprehensive resource plan and budget, and execute against development and approval of new resources and budget utilization.
• Understand evolution of Payor needs and identify appropriate NVS capabilities and resources needed to address needs.
• Support pipeline and BD&L analyses of future opportunities and provide market access assumptions for clinical investments, line extensions or indications and deal evaluations.
• Anticipate impact of environmental factors on Payor segments (legislative, economic, clinical, advocacy) to develop proactive tools and resources addressing customer needs.
• Establish position of trusted advisor with franchise leadership and brand/sales team members.
• Lead engagements with medical, legal and regulatory colleagues in the FUSE process on approval of access promotional materials that are Payor and HCP facing alike.
• Develop comprehensive and innovative pull-through initiatives (tools, resources, communications) to help our field sales to identify access opportunities and maximize access-driven opportunities for our brands.

Diversity & Inclusion / EEO

The Novartis Group of Companies are Equal Opportunity Employers and take pride in maintaining a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, marital or veteran status, disability, or any other legally protected status. We are committed to building diverse teams, representative of the patients and communities we serve, and we strive to create an inclusive workplace that cultivates bold innovation through collaboration and empowers our people to unleash their full potential.

Minimum Requirements

Bachelor’s Degree Required, Business and/or biological science education with concentration in marketing are preferred (MBA a plus).
• 7+ Years of Pharmaceutical, biotech, healthcare and /or consulting experience is required with a minimum 5+ years relevant experience across any of the following is required. Payor access strategy, marketing, Payor contracting and or commercial/sales experiences also required.
• Strong focus in US Payor market access, access marketing and or reimbursement, highly preferred
• Proven ability to connect commercial, financial, and clinical perspectives to develop enhanced value messages and strategies
• Outstanding strategic thinking and project management abilities for solution development
• Innovation to develop critical and innovative resources
• Ability to anticipate, analyze and interpret customer/segment trends, strong organizational agility and executive presence

Why Novartis?
769 million lives were touched by Novartis medicines in 2020, and while we’re proud of this, we know there is so much more we could do to help improve and extend people’s lives.
We believe new insights, perspectives and ground-breaking solutions can be found at the intersection of medical science and digital innovation. That a diverse, equitable and inclusive environment inspires new ways of working.
We believe our potential can thrive and grow in an unbossed culture underpinned by integrity, curiosity and flexibility. And we can reinvent what's possible, when we collaborate with courage to aggressively and ambitiously tackle the world’s toughest medical challenges. Because the greatest risk in life, is the risk of never trying!
Imagine what you could do here at Novartis!

Commitment to Diversity & Inclusion:
Novartis is committed to building an outstanding, inclusive work environment and diverse team’s representative of the patients and communities we serve.

Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, join the Novartis Network here:
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East Hanover, NJ
Full Time
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Director, Market Access Marketing – CRM: Metabolic

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