Hematology Brand Lead

259506BR
Hematology Brand Lead
Hematology Brand Lead, Novartis, UK


Why Novartis


817 million. That’s how many lives our products touched in 2018. And while we’re proud of that, in this world of digital and technological transformation, we must also ask ourselves this: how can we continue to improve and extend even more people’s lives?

We believe the answers are found when curious, courageous and collaborative people like you are empowered to ask new questions, make bolder decisions and take smarter risks.

We are Novartis. Join us and help reimagine medicine.

Job purpose:

The Hematology Brand Lead has full accountability for the achievement of sales, market share and profitability targets for the assigned product portfolio/disease areas, leading a team of marketing professionals to develop and implement high quality strategic and operational plans/solutions. Ensures synergy and best practice sharing amongst the disease areas under responsibility and across franchises.

Key Responsibilities:

• To develop, support and coordinate the marketing strategy and promotional mix across the disease areas to meet brand and disease area performance objectives and customer needs.
• To lead successfully the marketing/nurse team to create and deliver strategic and operational plans appropriate to brand life-cycle in order to achieve financial performance targets.
• Accountable for tracking business performance and define corrective actions and dynamic resource allocation as needed to optimize results.
• To leverage disease and market knowledge working in partnership with the cross-functional team to leverage customer insights through the use of appropriate tools and techniques.
• Accountable to ensure accurate forecasting, through the disease brand managers, based on a robust patient model and in depth market knowledge.
• Accountable for disease area budgets including forecasting, expense management and evaluation of cost effectiveness.
• To ensure strong cross functional/regional/global relationships in order to drive aligned strategy, synergize projects/processes and share best practices.
• To create and motivate a dynamic and high performing team and to lead them to meet stated objectives.
• To identify critical talents needed by the organization and to define action plans for their development.
• To ensure compliance in all interactions throughout the organization and to liaise with the Regional and Local compliance functions to see that all processes and activities are in line with internal and external policies (Novartis PPF, ABPI, NP4, EFPIA, deontological code, global guidelines). In our high-performance team environment, this role requires a high degree of internal (cross-functional, regional, global) and external collaboration (medical experts, etc).

About Novartis:

Our mission is to care and cure; We want to discover, develop and successfully market innovative products to prevent and cure diseases, to ease suffering and to enhance the quality of life. We also want to provide a shareholder return that reflects outstanding performance and to adequately reward those who invest their money, their time and their ideas in our company.

Novartis Oncology is committed to developing innovative cancer medicines and improving access to treatment through patient assistance and cancer resource programs. We are continually exploring new commercial and access models to best meet the needs of cancer patients and adapt to changing healthcare environments.

For the sixth consecutive year, Novartis been certified a ‘Top Employer’ in the UK (2014-2019)!

We announced we will have a new HQ in London; a new state-of-the-art office at The Westworks, in White City. Four business divisions (pharmaceuticals, oncology, Global Drug Development and Novartis Business Services) will be able to come together in one purpose-designed environment. The site will be ready for us by the end of Q4 2019.

Benefits of Working for Novartis:

Competitive Salary
Annual Bonus
Strong Work/Life Balance, flexible working
Top UK Employer
Pension Scheme
Share Scheme
Paid holidays
Comprehensive Medical Insurance
Subsidised Canteen
Employee Recognition Scheme
Sports & Social Club

#LI-NOV
The ideal candidate will have:

• Desirably educated to Degree Level ideally in Business or Marketing
• Fluent English
• Highly desirable related marketing and/or field sales experience
• Highly desirable previous experience in people management

We focus on creating an inclusive organisation and welcome people who have different knowledge, perspectives, experience and working styles from across the global population.
Oncology
ONCOLOGY BU
United Kingdom
London-West
Novartis Pharmaceuticals UK Lt
Marketing
Full Time
Regular