##  [Strategy](https://www.novartis.com/ca-en/about/strategy "Strategy") 

 Our strategy is to build a leading, focused medicines company powered by advanced therapy platforms and data science.

### Strategic priorities

As we implement our strategy, we have five priorities to shape our future and help us continue to create value for our company, our shareholders and society.

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 ![Silhouettes representing a group of business people.](/ca-en/sites/novartis_ca/files/styles/crop_freeform/public/2022-08/group-business-people-blue-image-200x200.jpg?itok=_xU88cBB "Silhouettes representing a group of business people.")

 



**Unleash the power of our people**

We are transforming our culture to ensure people can fully apply their talent and energy. We’re creating an organization where people are inspired, curious and unbosssed.





 ![Icon representing a lightbulb](/ca-en/sites/novartis_ca/files/styles/crop_freeform/public/2022-08/lightbulb-icon-blue-image-200x200.png?itok=V9cX1vyd "Icon representing a lightbulb")

 



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**Deliver transformative innovation**

In our pursuit of transformative treatments, we challenge medical paradigms and explore possibilities to cure disease, intervene earlier in chronic illnesses, and find ways to dramatically improve quality of life.





 ![Icon representing a gear.](/ca-en/sites/novartis_ca/files/styles/crop_freeform/public/2022-08/gear-arrow-icon-blue-image-200x200.png?itok=wvAGKa90 "Icon representing a gear.")

 



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**Embrace operational excellence**

We are rethinking how we work, embracing agile teams and building better productivity into our company to free resources that we can invest in innovation and help boost returns.





 ![Icon representing a computer](/ca-en/sites/novartis_ca/files/styles/crop_freeform/public/2022-08/everyday-computer-icon-blue-image-200x200.png?itok=RLXVLzFC "Icon representing a computer")

 



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**Go big on data and digital**

We aim to spark a digital revolution at Novartis, embracing digital technologies, advanced analytics and artificial intelligence to help drive innovation and improve  
efficiency.





 ![Icon representing a heart](/ca-en/sites/novartis_ca/files/styles/crop_freeform/public/2022-08/heart-icon-blue-image-200x200.png?itok=ComGIjpi "Icon representing a heart")

 



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**Build trust with society**

We strive to build trust with society through our efforts to operate with high values and integrity, and to find new ways to expand patients’ access to our treatments.